Alison N Wilson

I am a marketing professional turned marketing professor. I worked in brand management at large food companies, such as Hershey, KraftHeinz, Nestle, and Land O'Lakes, developing and executing marketing strategy for many $100MM+ brands. I have extensive experience in new product development and promotion campaigns, fueled by consumer research and clear brand value propositions.

Education

M.B.A, Kenan-Flagler Business School at University of North Carolina - Chapel Hill
B.S. in Human and Organizational Development, B.A. in French, Vanderbilt University

Specialization in Teaching

I teach four sections of Principles of Marketing to undergraduate students.