University Planning

University Planning and Quality Council


December 1, 2004

Members Present: Chancellor Rosemary DePaolo, Provost Paul Hosier, Dr. Ronald Core, Mr. Stephen Demski, Ms. Pat Leonard, Ms. Mary Gornto, Dr. Robert Tyndall, Dr. Nelson Reid, Dr. Karen Wetherill (for Dr. Cathy Barlow), Dr. Bettie Glenn (for Dr. Virginia Adams), Dr. Robert Roer, Dr. Terry Curran, Dr. Carol Pilgrim, Dr. Tom Schmid, Mr. William Fleming and Mr. Robert S. Russell.

Others Attending: Mr. Max Allen, Dr. Raymond Burt, Ms. Lisa Castellino, Ms. Mimi Cunningham, Mr. Ed Davis, Mr. Mark Lanier, Dr. Matt Mayhew, Dr. Howard Rasheed, Ms. Kay Ward and Dr. Kenneth Spackman.

Provost Hosier called the meeting to order at 3:35 pm.

The minutes of the November 5, 2004, meeting were approved as distributed on the Web.

The Council considered the report of the ad hoc committee (Curran, Reid, Ward) on revisions of Goal II of the strategic plan and its objectives, and agreed on some changes by consensus. Goal II now reads, with its objectives and strategies, as follows:

GOAL II: Recruit, retain and develop quality faculty, administration and staff in appropriate numbers.

Objective 1: Strive for fair and competitive salaries and improved benefits for faculty, administration and other EPA personnel.

  • Support the faculty salary increase proposed in the biennial budget request of the Board of Governors.
  • The Office of the President is investigating improved benefits.
  • Work toward the UNC System goal to increase average four-rank faculty salaries to the selected peer group 80th percentile, using existing salary analyses.
  • Increase flexibility in setting initial salary and benefits, and address spousal issues.

Objective 2: Strive for fair and competitive salaries and improved benefits for SPA staff personnel.

  • Advocate for adequate SPA salary increases in each session of the General Assembly.
  • Review the SPA salary reserve policy.Work toward the Office of State Personnel goal to implement career banding in every occupation group.
  • Work toward improved benefits, especially health care related benefits, for staff personnel through the Office of the President and the Office of State Personnel.

Objective 3: Encourage creative educational, research, service and administration initiatives.

  • Support Academic Affairs' Community of Scholars concept.
  • Utilize the Friday Institute of Leadership.
  • Establish a structure for supporting entrepreneurial activity.
  • Support the Technology Innovation Program.
  • Enhance grants to faculty and staff through the Friends of UNCW.
  • Enhance Cahill grants for faculty.
  • Publicize via faculty gatherings the results and benefits of Cahill grants and Friends of UNCW grants.
  • Establish a faculty center for community outreach that maintains profiles of faculty activity and service learning.

Objective 4: Encourage and support professional development and career advancement opportunities and initiatives for faculty and staff.

  • Provide professional training and development opportunities to support promotions within the UNCW community.
  • Enhance grant opportunities for staff.
  • Provide opportunities to attend and participate in both regional and national conferences.

Objective 5: Analyze, publish and consistently utilize reliable data on factors important to enhancement of faculty and staff capability.

  • Maintain updated "dashboard" comparisons to identify critical needs in this area, using internal longitudinal data when benchmark data is not available.
  • Publish more data on faculty, administrative and staff salaries

The Council engaged in an extended discussion on the steps necessary to complete the university's strategic plan. Issues raised included: whether or not to employ the "small group" method to refine strategies, the role of units in contributing to the strategies, consistency in the wording of strategies, the need for a common planning glossary with examples, the balance between top-down and bottom-up planning, and prioritization of strategies. Provost Hosier expressed his desire to continue this discussion at the January 2005 meeting of the Planning Council.

The Council considered the recommendation of Subcommittee 8 (Establish a Visitors Center), and agreed to communicate the following revised version to the master planners.


  • The rationale for a visitors center is that it would significantly improve first impressions, as information and assistance would be readily available upon entering the campus; it would provide a professional venue for admissions tours; it could improve the efficiency of ticket sales to campus activities and programs, perhaps reducing the number of individuals currently involved in these activities at several locations on campus; it would provide an easily identified and "branded" location for housing activities associated with lifelong learning and research-based, community-focused outreach activities, literally making more visible the campus' commitment to our region. All of the above would be greatly enhanced by the presence of accessible and available parking.
  • Visitors Center at UNCW is envisioned to serve a number of purposes: general information for all visitors to campus, the entry point for potential students and the Admissions tours, a consolidated ticket office serving Trask, Kenan, the Creative Arts program, and to some extent the Union, and the PSCS Gateway.
  • Offices which could be housed in the facility include Marketing/Communications, Admissions, PSCS, and SBTDC. It also would be a good location for a 'gift shop' (a satellite location of the Bookstore), which could sell UNCW memorabilia that prospective and accepted students as well as the general public might utilize without having to go to the Bookstore. Another somewhat unique possibility is to have the information function also include local visitor/tourist information - a satellite of the Convention & Visitors bureau easily accessible to those coming in on I-40.
  • The Center also could serve as the campus' "academic engagement center", a clearly "branded" location for students, faculty and members of the community to come together to engage in the work of focusing our resources, knowledge and energy on social and economic issues critical to the region. The right mix of classrooms, furnishings, and instructional technology would make the center an ideal home for a substantially expanded credit and non-credit continuing and professional education program.

The Council determined that the work of Subcommittee 7 (Campus standard for comfortable, well-maintained work spaces) was applicable as an internal document, but that it was not necessary to transmit it to the master planning consultants.

Due to the lateness of the hour, the Council did not further discuss the concept of a central faculty dining space, nor did it discuss a proposal under new business involving electronic kiosks.

The meeting was adjourned at 5:15 pm.

Future Meetings (All meetings are 3:30 - 5:00 pm, in AL 215)
January 21, 2005
February 23, 2005
March 21, 2005
April 21, 2005
May 17, 2005

Return to Planning Minutes Homepage

Last Updated: December 30, 2004