Fall 2014

October 7, 9, 16, 21 and 23

6:00-8:45pm

Registration

Course cost: $399.00

Note: if you cannot pay by credit card, please email mackethanj@uncw.edu for a payment form and instructions for payment by check

 

"Big Data"

According to Fast Company, these are the world's top ten most innovative companies in big data.

Course outline

 

Location

UNCW campus

Computer Information Systems building room #1003

materials

Course fee includes:

  • binder with all course slides and handouts
  • access to online readings
  • parking
  • certificate

 

 
Business Analytics 2

Data Analytics

An Introduction to Business Analytics Using Excel

Modern technology allows businesses to collect vast amounts of data.  Being able to interpret, understand and use that data requires analysis.  This hands-on, intensive course in Data Analytics will introduce a range of tools and techniques that can help business professionals uncover important information and make better decisions based on data.  Topics include presenting data using visuals and descriptive statistics, measuring and understanding the relationships between variables, making the most of customer feedback and managing web data using Google Analytics. Applications for the business environment include supply chain, marketing and pricing.

Instructors

Dr. Curry Guinn

Dr. Stephen Hill

Dr. Brian Kinard

Dr. Peter Schuhmann

Why Google Analytics?

Know your audience

Trace the customer path

See what they're up to

 


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