Logo Policies

UNCW logos are the property of UNCW. Use of UNCW logos must comply with UNCW policies, which apply to all visual representations of the university: signs, video productions, exhibit materials, websites etc., as well as printed and electronic publications.

Use of University Marks

Only appropriate use of the university’s marks is permitted.

  • No references to alcohol, drugs or tobacco-related products may be used.
  • No material that may be demeaning to individuals or institutions (including but not limited to racial, ethnic, gender, or disability-related matters) may be used.
  • No profanity may be used.


  • Logos must be reproduced in the university’s official PMS colors in approved combinations.

  • Official colors of UNC Wilmington are specified using the Pantone Matching System (PMS).

    Seahawk green (teal) is PMS 329.
    Seahawk gold is PMS 120.
    Seahawk blue is PMS 281.

  • For textiles, the closest suggested matches are:

    PMS 329 - #18-4728
    PMS 120 - #12-0736
    PMS 281 - #19-3864


  • Licensed university logos may not be distorted or redrawn, rescanned, stretched, repositioned or modified in any form.
  • The Seahawk Spirit logo must never be reversed and must always face left.

Use with Other Trademarks (co-branding)

  • Any use of university marks with other trademarks must be approved by UNCW Licensing or through university contract.


  • Must have expiration date on the packages.

Current Players

  • No use of current players’ names, images or likeness is permitted that would violate NCAA rules and regulations.

UNCW Music and Songs

  • Any commercial use of UNCW music and songs requires written permission through UNCW Licensing.

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