Brian R. Kinard
Professor
Dr. Brian R. Kinard, Professor of Marketing, joined the Cameron School of Business after receiving his Ph.D. in Marketing from Mississippi State University. Brian teaches undergraduate Marketing Analytics, Marketing Research, and Sports Marketing courses and actively engages in research related to unhealthy consumption behavior. He also serves as a reviewer for several academic journals and professional organizations and has made numerous contributions to scholarly publications, including the International Journal of Research in Marketing, Journal of Advertising, Cornell Hospitality Quarterly, Journal of Consumer Affairs, and Journal of Services Marketing. He is the Executive Director of the Atlantic Marketing Association and is a recipient of the UNCW Chancellor's Award for Teaching Excellence.
Education
Ph.D. in Marketing, Mississippi State University
M.B.A. in Health Management, Francis Marion University
B.S. in Nursing, Clemson University
Research Interests
Unhealthy Consumption Behavior
Food Labeling/Packaging
Customer Relationship Management (Food Services)
Derailment