Denim Day 2017

Wednesday, April 26

Additional Information

April is Sexual Assault Awareness Month. The CARE office invites all UNCW students, faculty and staff to wear jeans on Wednesday, April 26 in recognition of Denim Day 2017. Denim Day is a campaign to raise awareness of sexual assault, to show support for sexual assault survivors and to take a stand against sexual violence.

Denim Day began in 1998 following an Italian High Court decision to overturn a rape conviction because the 18-year old victim had been wearing very tight jeans. The justices reasoned that the 45-year-old defendant could not have removed the jeans by himself, so the victim must have given assistance and, thus, consent. Wearing jeans on Denim Day has become an international symbol of protest about common misconceptions about rape victims. This is the seventh year that UNCW is participating.

The CARE office has stickers available in DePaolo Hall 2105 to help spread the word.