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Lake Gibson

May 5, 2016

Lake Gibson’s aspirations after college not only include landing the perfect job, but also advancing his music career.

He has already applied the knowledge he obtained as an undergraduate student in the Cameron School of Business (CSB) to draft a business plan, develop a strategy to market himself as a brand and launch a promotional website.  

“My business degree has certainly allowed me to gain insight into all things business from marketing, accounting and economics to finance and management,” said Gibson, who will graduate May 6 with a business administration degree.

Gibson, the CSB’s Outstanding Graduate in Marketing, developed an interest in business as a freshman, and he focused on marketing because it is “the creative side of business,” he said.

Gibson, who is a recipient of the BB&T Scholarship Fund Endowment, June and Turner Johnson Scholarship Endowment and Sage Island Scholarship in Business, shared his success story with donors and fellow students at the 2016 Scholarship Appreciation dinner, where he served as a speaker.

Cameron professors Tracy Meyer, marketing department chair, and James Hunt aided him throughout his academic career.

“Dr. Meyer has made my time in Cameron exciting and has made me feel very welcomed,” said Gibson. “She has certainly helped me realize that my academic work, and the concept of simply being a kind and approachable person, really do pay off.”

Hunt, who served as Gibson’s advisor, shared his love for business and music.

“Between being my advisor, professor and a believer in music and good times, Dr. Hunt and I have become friends over the years,” Gibson said. “His optimistic outlook on life’s events and concern for me and my music career are greatly appreciated.”

UNCW has been the perfect place to nurture Gibson’s growth as student and an artist.  

“I have grown as a person. I am not the same guy I used to be four years ago, and I would say for the better,” he said. “I feel like I am part of a greater family and recognize that this little teal corner of Wilmington will forever be a part of me.”

-- Venita Jenkins

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